All | AI/Machine Learning | BI | Blueprints | Consumer Analytics | Data Analytics | Data Governance | Data Teams | IoT | Open Data | Predictive Analytics | Singularity/Transhumanism | Smart Cities | Social Media | Strategy | Trends | VerticalsCracking the digital-shopper genome.
Creating a data-driven strategy for customer experience.
Using marketing analytics to drive superior growth.
The hearbeat of modern marketing: Data activation & personalization.
Customer Journey Optimization: Lean operations in the age of customer centricity.
The Customer Experience of AI: Five principles to foster engagement, innovation and trust.
Maximizing Moments of Truth: Creating meaningful real-time customer interactions.
How Retailers can Use Ambient Data for a Multi-Channel Strategy .
Moment is the New Marketplace.
How to Drive Serendipitous Discovery with Recommendation Engines. Successfully predict content users will like even if they don't know they'll like it
7 Original Sins of Digital Marketing.
Data Elevates the Customer Experience.